ITS - EMO - 005 - Country Image The influence of country image on export transactions is a very significant piece of information which should be taken into account by the exporter. The image of a country in a foreign market depends on many factors, among them being foreign policy, and of course, trade promotional policy, carried out by governments in order to improve this image. The exporter should find out how his own country image is portrayed in the target market. If this image is positive, the most logical thing would be to use this image in the exporters favour in marketing plans. If the image is negative, then we need to use the marketing mix to draw the importer or consumer's attention towards other variables of marketing. In this unit you will learn about the influence of a country's image on its perception in export markets. This will be achieved by: - Examining what is a country's international image - Analysing how we can use our country image to promote export sales - Detailing the factors which influence a country's image abroad. Read more
ITS - TCP - 007 - Customs Procedures In this learning unit we will study what the customs are and their functions. We will also analyse various customs procedures and how to pay customs duties. The role of the customs agent, classification of goods and many other customs-related issues will be discussed. In this unit you will: - Learn about the various Customs procedures in International Trade. This will be achieved by: - Outlining what customs are, the customs procedure and the functions of customs. - Learning about customs valuation and the classification of goods with particular attention to the harmonized system. - Learning the role and functions of the customs agent. Read more
ITS - eBUS - 006 - eMail Marketing In this unit you will: Learn about eMail Marketing and List Building and how they interact with each other. This will be achieved by: - An overview of eMail Marketing in general - Learning how to create an email list - Managing and growing your list - Using Solo Ads to grow your list - Looking at other methods of growing your list. Read more
Participants will learn how to use the advanced features of Excel 2013. This course is designed to get into the more advanced features of Excel 2013. Participants will be shown a practical way of learning with a hands-on approach. They will get a chance to experience some of the features that are offered in Excel 2013. Excel 2013 is the world’s premier spreadsheet software. You can use Excel to analyze numbers, keep track of data, and graphically represent your information. With Office 2013 you are provided a landing screen which makes launching and creating documents easier than previous versions of Excel. Excel 2013 also has an improved user interface with an array of powerful tools to help you manage your data through Skydrive – and better information leads to better decision making! Read more
Excel 2013 is the world’s premier spreadsheet software. You can use Excel to analyze numbers, keep track of data, and graphically represent your information. With Office 2013 you are provided a new landing screen which makes launching and creating documents easier than previous versions of Excel. Excel 2013 also has an improved user interface with an array of powerful tools to help you manage your data through Skydrive – and better information leads to better decision making! Read more
Participants will learn how to use the expert features of Excel 2013. This course is designed to provide an in-depth understanding of Excel 2013. Participants will be shown a practical way of learning with a hands-on and customizable approach. They will get a chance to experience some of the new features that are offered in Excel 2013. Excel 2013 is the world’s premier spreadsheet software. You can use Excel to analyze numbers, keep track of data, and graphically represent your information. With Office 2013 you are provided a new landing screen which makes launching and creating documents easier than previous versions of Excel. Excel 2013 also has an improved user interface with an array of powerful tools to help you manage your data through Skydrive – and better information leads to better decision making! Read more
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